Vietnam Brand Day April 20, 2024: Elevating core values

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Since 2008, the Prime Minister has chosen April 20 every year as Vietnam Brand Day to honor and promote Vietnam's brand and image as well as arouse the aspirations of all levels, sectors, society, and the business community in the process of building corporate and national brands.

Building and promoting the value of the "Vietnam Brand" receives great attention from the Government, localities, businesses and individuals. After more than a decade of selecting and honoring "Made in Vietnam" products, brands of goods and services that meet high quality standards have been formed, creating trust and preference among consumers.

In 2024, the Ministry of Industry and Trade launches the Vietnam National Brand Week from April 15 to 21, 2024 nationwide with the theme "Elevating core values".

In response to the National Brand Week and the Vietnam Brand Day 2024, Bac Ninh Department of Industry and Trade has actively implemented many related programs and plans, especially supporting the construction and development of brands for businesses and craft villages.

The Department of Industry and Trade calls on businesses in the province to continue promoting their pioneering role, strengthening links, cooperation, innovation, creation, constantly improving production and business efficiency, and enhancing competitiveness in the market. At the same time, it also requested that departments, branches, localities and relevant agencies and units continue to accompany and create the most favorable conditions for the Bac Ninh business community in the work of construction, development and promotion of product brands as well as support the province's businesses to raise their core values, thereby contributing to the province's economic development.